Post-consumer paints have, generally, been exposed to air before reaching the CEL recycling plant, and the recycling process further exposes the paint to open air, so some of the water solvent evaporates from the paint, leaving behind the pigments, binders and resins - all of which are the quality ingredients of premium paints. This is why EcoCoat is a heavy-bodied paint and covers so well - it is thick due to water evaporation and we do not add any water to the paint during the recycling process. Furthermore, many of the water-based paints that go in to EcoCoat are of the highest quality, so the best ingredients for superior resins, binders and feature additives are included in EcoCoat.
